Orient Watch

Watch for MEN
Orient (The Orient Watch Company) Limited is Japan's producer of mechanical watches and is a subsidiary of the Seiko Epson Corporation.
The
Orient Watchws collection consists of the two main groups, namely 1) mechanical watches brought up through our long history in watch production, and 2) quartz watches of sporty taste with advanced and innovative design.
The
Orient company was founded in Tokyo, July 1950; though, it has roots that date back to 1901 when Shogoro Yoshida opened a wholesale watch shop in Ueno. Through its sixty-year history, the company has contributed several technological advances in watchmaking efficiency such as the development of power-reserve indicators and use of in-house movement production of watches in the hundred-dollar price range.
In-house movement production, defined as a watch manufacturer having direct intellectual property rights to the movement they produce, is not common; the list of companies that do this is very short.
Although a subsidiary of the Seiko Epson Corporation, Orient operates as an individual entity. Orient sets itself apart from the other major Japanese watch companies by focusing on self-winding mechanical watches; Seiko, Citizen, Ricoh Elemex and others primarily or exclusively sell quartz watches.
The Orient Watches product lines available to the U.S. are:
* Orient Star
* Orient Diver Automatic
* Orient Executive
* Orient Lady Automatic
* Orient Urban Styling
* Orient Power Reserve
* Orient Racing Automatic


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